Buying intent signals

Buying intent signals, with the evidence attached

Signal-based selling works when the signal is real and recent. A signal that cannot be traced to a source is a guess, and outreach built on a guess damages trust. LeadGennie keeps the source next to every signal.
See how it works

Quick answer

Buying intent signals are events that suggest a company may need what you sell now, such as a funding round, a hiring push or a leadership change. LeadGennie finds public signals for the companies in your workspace (funding, hiring, expansion, product launches, leadership changes, technology changes, job postings and news), verifies each one against its source, and uses them to prioritize leads and give outreach a timely reason.

What it helps with

Signals you can trace.

Eight public signal types

Funding, hiring, expansion, product launches, leadership changes, technology changes, job postings and news.

Checked against the source

Each signal is checked against its source evidence and marked verified or not; drafts are written only from verified evidence.

Used where it matters

Signals feed the intent score that ranks leads and give drafts a specific, timely reason to reach out.

How it works

From audience to approved action.

  1. 1

    Research your leads

    Run research on the companies in your workspace.

  2. 2

    Review the signals

    See each signal with its source evidence, its date when the source gives one, and its effect on the lead's intent score.

  3. 3

    Reach out with a reason

    Draft outreach that references the signal, and approve it before it sends.

Limits

What it doesn't do yet.

  • Website visitor identification and third-party intent data feeds are not included.
  • Signals are found when research runs; there is no continuous monitoring yet.

Questions

Answers for evaluating the workflow.

What is signal-based selling?

Signal-based selling means timing and tailoring outreach to events that suggest a need, rather than contacting a static list in order. It depends on signals being accurate and current.

Does LeadGennie track website visitors?

No. LeadGennie's signals come from public information about companies, not from tracking visitors on your website.

How fresh are the signals?

Signals are found when research runs on a lead. Each links to its source, with a date when the source gives one, so you can judge how recent it is.

Reach out when there is a reason to.

LeadGennie helps your team turn context into a clear next step.